Best Buy Holiday Commercial 2017 ✦ Exclusive Deal

Clear; emphasized that helps customers find "the perfect holiday hookup". Execution

Best Buy's 2017 holiday campaign, titled was a highly effective series of commercials that prioritized the emotional payoff of gift-giving over high-pressure sales tactics. By focusing on the "family freak-out" reactions that occur when someone unwraps a truly desired piece of tech, the campaign successfully positioned Best Buy as the destination for the season's most meaningful gifts. Key Campaign Highlights best buy holiday commercial 2017

Strong; successfully captured the "pure holiday thriller" feeling of a great gift. Clear; emphasized that helps customers find "the perfect