: In 2012, Google released a specific filter targeting low-quality exact-match domains .
: Early search algorithms operated on primitive keyword matching. If a user searched for "cheap car insurance," a site with that exact URL was automatically deemed the most relevant result, regardless of its actual utility . cheapcarinsurance.com
At the dawn of commercial search engines, domains like cheapcarinsurance.com were digital gold . : In 2012, Google released a specific filter