H.E.R. has described the song as a product of a "hopeless romantic" phase, written during a time when she was crushing hard on someone and living in a "fantasy" state.
The visual transitions from a steamy shower scene to more playful, public settings like a neon-lit arcade, where the couple's passion remains the focal point. H.E.R. - Every Kind Of Way (Official Video)
Key scenes feature H.E.R. in a bedroom setting with a lover, emphasizing the song's "bedroom-ready" and soulful atmosphere. Key scenes feature H
The official music video for by H.E.R. is a whimsical and intimate visual representation of romantic devotion. Released on October 13, 2017, the video served as a standout visual for her critically acclaimed EP, H.E.R. Vol. 2 . Visual Narrative and Aesthetic is a whimsical and intimate visual representation of
The storytelling incorporates scenes with different couples—including same-sex relationships—to illustrate that love exists in "every kind of way".
The video maintains the singer's early-career anonymity, keeping her face largely hidden or in silhouette while focusing on the emotional connection between a young couple.