Arthur sat in his cramped apartment, staring at a static-filled screen. He didn't want a podcast; he wanted the airwaves. He wanted a real radio station. He opened a ledger and began to tally the cost of a dream. The Entry Fee

A lone engineer and a sales rep to hunt for local ads.

Buying the station was only the first battle. To stay on air, he needed: Transmitters are power-hungry beasts. Music Licensing: Paying ASCAP and BMI to play the hits.