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The new management worked to monetize the platform, turning it from a lawless pirate haven into a licenced media player, focusing on streaming deals and copyright compliance.

3. The Modern Era: The "Super App" & Video Battle (2022–2026) pornmir РІРє

In October 2021, the Mail.ru Group officially rebranded to VK , centralizing its assets—including social networks (OK.ru, Moi Mir) and media platforms—around the VKontakte flagship. The new management worked to monetize the platform,

In 2014, Pavel Durov left the company after refusing to provide user data to the government, paving the way for Mail.ru Group to take full control. 2. Consolidation & The Pivot to "Legal" (2014–2021) centralizing its assets—including social networks (OK.ru