Motivation, perception, and beliefs. If you believe a brand is premium, you’re more likely to justify a higher price point. 2. The Decision-Making Process
"I’m out of milk" or "My phone is slow." what is consumer buying behaviour
Consumer behavior is a moving target. As technology and culture evolve, so do the ways we shop. Staying curious about your customers is the only way to stay relevant. Motivation, perception, and beliefs
Your age, occupation, lifestyle, and economic situation. A 20-year-old student buys very differently than a 50-year-old executive. what is consumer buying behaviour
Most consumers follow a predictable path, though it happens in milliseconds for small items: