: Platforms like Roblox and Minecraft are not just games but social spaces where teens spend hours daily.
: Central for keeping up with celebrities, influencers, and trends.
: Popular for community-building and live-streaming interaction. 🎭 Content Preferences
: There is a strong demand for "uplifting" and diverse stories that reflect a wide range of backgrounds and identities. ⚖️ Safety and "Proper" Content
: Used by 90% of teens, it serves as the most important video platform for everything from tutorials to vlogs.
: 60% of teens want to see content focused on platonic relationships and deep friendships rather than pure romance or sex.
Teenagers spend the majority of their screen time on social platforms, often using them "almost constantly."